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Djakarta Warehouse Project 2026 (DWP)

Jakarta International Expo (JIExpo), Kemayoran Jakarta, Indonesia Dec 11–Dec 13, 2026
90,000Expected Attendees
179Days Until Event

About This Event

Djakarta Warehouse Project (DWP) is Southeast Asia's largest electronic dance music festival, held annually in December at the Jakarta International Expo. The 3-day festival attracts 90,000 cumulative attendees and features the world's biggest EDM acts — a marquee event on the global festival calendar that draws significant international attendance from Singapore, Malaysia, Australia, and beyond.

DWP's audience profile is highly attractive for premium consumer brands: young (peak 21–32), urban, digitally sophisticated, with strong brand affinity for fashion, streetwear, beverages, and tech accessories. The festival's international draw also creates opportunities for brands targeting cross-market Southeast Asian consumers.

The Advertising Opportunity

DWP 2026 Advertising Opportunity:

  • Soekarno-Hatta Airport digital screens: 30% of attendees fly in from Singapore and Malaysia
  • JIExpo surrounds and Kemayoran area: outdoor OOH near the festival grounds
  • Hotel corridors: international attendees cluster around Senen, Thamrin, and Gatot Subroto hotel zones
  • Categories: energy drinks, fashion brands, credit cards (travel cashback), streaming platforms, lifestyle apps
  • Book 4 months ahead — adjacent inventory is limited

Audience Profile

EDM music fans aged 18–35. Urban, digital-native, high discretionary spend on F&B, fashion, and lifestyle. 30% international audience from Singapore, Malaysia, Australia, and Europe.

Recurrence

Annual – December, Jakarta

Nearby Screens

4 screens

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