Kuala Lumpur City Takeover — 10 Premium Screens, Monthly

What Does a City Takeover Actually Mean?

A city takeover is not just about more screens — it's about strategic presence across every key touchpoint in a market. The KL City Takeover bundle places your brand on 10 of the highest-performing digital OOH screens in Kuala Lumpur, creating a sense of omnipresence that drives both awareness and recall far beyond what a single screen or a random scatter buy can achieve.

The 10 Screens

• KLCC Suria Mall — Level 2 digital wall (retail, tourist-heavy)
• Pavilion KL — Main entrance LED (luxury, fashion, F&B)
• Bukit Bintang intersection — Outdoor LED billboard (night economy)
• KL Sentral — Platform digital panels ×2 (commuter, business travellers)
• Bangsar South — Corporate lobby digital display (B2B, finance, tech)
• Mont Kiara — Solaris Dutamas digital pylon (affluent residential)
• Chow Kit MRT — Platform screen doors ×2 (mass market, youth)
• Publika — Outdoor atrium screen (lifestyle, creative industries)

Why This Bundle Delivers ROI

OOH effectiveness research consistently shows that reach frequency is the primary driver of campaign ROI. A single screen builds frequency with one audience segment; 10 screens across a city builds frequency and reach simultaneously — you're not just seen more, you're seen by more people. The KL City Takeover is structured to maximise this effect with screen positions that span income segments, commute patterns, and dayparts.

Add-Ons Available

• Creative production: Full-service creative development for all 10 screens from our in-house team
• Programmatic DOOH extension: Extend reach further with targeted programmatic DOOH across the broader Moving Walls network
• Weekly optimisation calls: Bi-weekly check-ins with your dedicated account manager to review performance and adjust creative

Booking Information

This package is available on a rolling monthly basis. Lead time required is 7 business days from booking confirmation. BNPL is available — split into 3 equal payments with activation on first payment receipt.